How much longer can these endearing anachronisms last? Since 2007, three Madison Avenue diners have closed: the Gardenia, where Joe DiMaggio took many a meal in his waning years, Soup Burg and Viand - a favorite of former Mayor Mike Bloomberg’s, and of Robert B. Why would they, where grapefruits, Guinness, pickles and chocolate cake share a few square feet of shelf space behind the counter? And only diners let you cherry-pick the globe, whether you crave Italian, Mexican, dumplings or wraps (well, maybe not Indian). Waiters don’t sneer if you order branzino, home fries and a chocolate malt. If Kappo Masa’s $240 fatty tuna roll is too rich, New Amity’s tuna niçoise is just $19.95.Ī “seasonal” approach? Not quite - you may have canned corn in any month of the year. There’s glee in chowing down on gooey grilled cheese amid tiny, deprived bodies bound for Nanette Lepore and Warren Tricomi. You might see Woody Allen enjoying a chocolate egg cream by himself, as he’s been known to do here.ĭiners are the great equalizer. They welcome elderly couples who eat at 6 p.m., teen girls laughing about bad dates, sweat-drenched joggers returning from Central Park. Their booths open to all, they help humanize the cold continuity of high-end fashion boutiques aligned for blocks on end. The six spots on Madison between 59th and 89th - some with the same names - are to be cherished, though hardly for their food. Long live Viand - and viva the surviving coffee shop/diners along the city’s most exalted shopping boulevard. Viand Cafe on Madison Avenue at 78th Street has closed.
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